Many organisations initially sign up to a single subscription running against just one of their websites - usually their main Website.
This single subscription can have a positive affect on other sites the organisations own even though it doesn't report on them. The fact that the service is reporting problems and bad practice on one site could well mean that these can be avoided in the other sites. This would be particularly true of problems identified that relate to Style Sheets or Templates that might be used across several sites. Or the habit of miscoding something that isn't standards compliant or causes accessibility issues.
However, it certainly doesn't replace the need for a subscription for each of your significant websites. Most issues we find will be individual to the website we're testing and there are many of our tests where the results are clearly unique to the site we are testing. Having the same level of confidence across your entire web presence as you do on your main site should be an ambition. Sites within your organisation may be controlled by different parts of your organisation and you may find it useful to be able to compare the quality of the sites and create some healthy competition and, even, cooperation which will help drive up the quality of all of the sites.
Then, of course, from a government website owner's viewpoint there is the looming deadline of the COI's December 2008 deadline for making Government websites accessible and high quality. Get this wrong on any of your sites and the threat (ultimately) of the removal of your right to use .gov.uk looms over you. (see my blog posting at http://blog.sitemorse.com/2008/06/government-blazes-a-trail-on-w.html)
When adding more sites there are a number of options available in terms of size and frequency of reporting so even a small site that isn't updated very often can be accommodated. We have also introduced a new quotation system that allows us the flexibility to create bespoke services to match your exact requirements. So if you have enough User Accounts, only want to monitor one page and only need just one Full Test per year we can generate a price for that exact requirement.
In this way we hope to make it easier for you to justify the cost of reporting on additional sites under your control.
We will, like most other companies, run offers from time to time where you can add more sites at an attractive discount.
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